Seemingly in response to Marvel/Disney, DC Announces restructuring.

Paul Levitz

My buddy Kiel Phegley said it: “Craziest nine days in comics history much?”  Oh yeah. Little bit.

Today was supposed to be a big day as there was supposed to be some kind of announcement in CBR’s Cup O’Joe column regarding the Disney/Marvel deal, but in one swift move something else came up.  That something else was the announcement that DC Comics would be restructuring and renaming itself DC Entertainment, to be run by Diane Nelson, with Nelson reporting to Jeff Robinov, President of Warner Bros Picture Corp. President Paul Levitz will be stepping down, and  returning to his role as a writer, picking up on titles he’s most famous for, namely Adventure Comics and Legion of Super-Heroes.

The purpose of the restructuring of the company and bringing it under the WB’s motion picture banner, according to the release, is to “strategically integrating the DC Comics business, brand and characters deeply into Warner Bros. Entertainment and all its content and distribution businesses.”

Nelson who is known for bringing the Harry Potter to the WB and optimizing the film, and video game franchises across the board with that franchise will be the creative head to the company.  But what does this mean for you and me? Hard to say at this point, to be honest.  It is clear that this formation is meant to shore up the big screen adaptations of DC Comics characters, and their printed counterparts.  Will that change the quality of the books by making them more accessible to the movie-going audiences? Hard to say. Regardless, like Kiel said, its been quite the historic week for comics.